Market Research Pro
Everything in the base market research report, plus a transparent TAM/SAM/SOM market-sizing model, deeper competitor financial and positioning sizing, and a concrete, milestone-based go-to-market plan — all formatted board-ready so you can forward it straight to investors.
The gap between a market research report and one you would hand to an investor is usually three things: a sizing model someone can interrogate, competitors placed on a commercial map rather than merely described, and a plan with dates against it. Market Research Pro is A$249 one-off and covers those three on top of everything in the base report — the regional market overview, the competitor teardown of up to ten profiles, the keyword and content-opportunity table, and five differentiation angles pitched at your business stage. The finished document reaches your order page in roughly 30 to 60 minutes, readable there with the downloads alongside it.
Where the sizing numbers come from
Market sizing usually arrives as three numbers and a request to trust them. This one prints the assumption, the figure and the formula behind each layer of TAM, SAM and SOM, so the model can be argued with instead of accepted. Swap an input you disagree with and you can trace exactly which figure moves. In a room where the first question is rarely what the number is and almost always where it came from, that structure is the point of the tier.
What it is not is audited data. This is an AI-written model built from what you supply and the reasoning it sets out — no filings are pulled and no licensed research panel sits behind it. Treat it as general research to inform your own judgement rather than financial advice, sanity-check it against what you already know of your market, and have anything material reviewed by a qualified adviser before it goes near a raise.
Competitors placed on a map, not just described
The base teardown covers up to ten competitors on positioning, pricing, strengths and weaknesses. Pro adds the commercial dimension on top: an estimated revenue band for each, funding and backing signals, share-of-voice, and a positioning map that puts your business somewhere specific among them rather than leaving the reader to work it out. A named position is harder to write than a description, and far harder to wave away.
Those figures are estimates and signals reasoned by the model, not audited accounts. Read them as a working picture of the field and a list of the questions worth chasing, and verify anything you intend to repeat publicly.
The roadmap is the part you forward
The go-to-market section is written as a phased twelve-month roadmap rather than a list of tactics — channels to run, milestones by phase, KPIs to hold each phase against, budget guidance, and the key risks that could derail it. It is formatted board-ready, and that formatting is the practical saving: you can send the document on rather than spend a weekend rebuilding it into something presentable.
It also gives the earlier sections somewhere to land. The regional market overview supplies demand drivers, trends and size signals; the keyword and content-opportunity table names the gaps competitors have left open; the five differentiation angles are pitched at your stage. The roadmap decides which of those to act on first, and what evidence would tell you it is working.
What you get
- Market overview for your region — demand drivers, trends and size signals
- Competitor teardown — up to 10 profiles with positioning, pricing, strengths and weaknesses
- Keyword and content-opportunity table plus the content gaps competitors are missing
- Five differentiation angles tailored to your business stage
- TAM / SAM / SOM market-sizing model with every assumption, figure and formula shown so it can be defended
- Deeper competitor sizing — estimated revenue band, funding/backing signals, share-of-voice and a positioning map with where you fit
- Board-ready go-to-market plan — phased 12-month roadmap with channels, milestones, KPIs, budget guidance and key risks
Turnaround: ~30–60 minutes. Delivery: On-page + downloads.
Frequently asked questions
What does the Pro tier add on top of the base market research report?
Three layers. A TAM/SAM/SOM sizing model with every assumption, figure and formula shown so it can be defended; deeper competitor sizing with estimated revenue bands, funding and backing signals, share-of-voice and a positioning map showing where you fit; and a board-ready phased twelve-month go-to-market plan with channels, milestones, KPIs, budget guidance and key risks. The market overview, the ten-profile competitor teardown, the keyword and content-opportunity table and the five differentiation angles all carry across from the base report.
Are the market-size figures pulled from real data?
They are estimates. This is an AI-written research document rather than a data feed or a licensed research subscription — nothing comes out of your competitors' accounts and no third-party market database is queried on your behalf. The model earns its keep by printing every assumption and formula next to the number, so you can test the logic and replace an input you think is wrong. Treat it as general research informing your own judgement, not verified financial data.
Can I actually put this in front of investors?
It is formatted board-ready so that you can, which is what the tier exists for. What you cannot do is hand over responsibility with it — the numbers become your claims the moment you send them, and this is general research rather than financial advice. Read the assumptions, correct anything that does not match what you know of your market, and take advice from a qualified professional on anything material before the document circulates.
What if it sizes my segment wrongly or picks the wrong competitors?
That is worth catching before the report travels. The sizing model shows its assumptions and the competitor set is listed openly, so a segment drawn too broadly or a rival that does not belong is visible on the page rather than buried in a conclusion. Adjust the affected figures against what you know, and treat anything you plan to state publicly as needing your own verification first.
Does it keep tracking my market after delivery?
No. It is a one-off purchase at A$249 with no recurring charge and no ongoing monitoring — a document capturing the market as the research reads it at the time of writing, delivered on your order page with downloads from the same place, usually within about 30 to 60 minutes. If your market moves materially six months on, that calls for a fresh report rather than an update to this one.