Review Response Engine
Paste your Google or Facebook reviews. AI writes a ready-to-post owner response to every single one in your brand voice — including calm, legally-safe de-escalation for the negative ones — plus a 13-template reply library, review-invite SMS/email templates, and a one-page response policy.
A one-star review that has sat unanswered for three weeks reads, to the next person scrolling, like an admission. The good reviews above it are doing no work either — no thanks, no name, no reason for a stranger to believe the people who wrote them.
Review Response Engine is A$49, one-off. You paste in your Google or Facebook reviews and the AI writes a ready-to-post owner response to every one of them, in your brand voice, with calm de-escalation drafted for the negative ones. Turnaround is around 10 minutes.
Each review is read on its own terms, so the replies come back specific rather than mail-merged. The order also carries a 13-template reply library spanning positive, neutral and negative situations, review-invite SMS and email templates, and a one-page response policy. Everything lands on your order page and downloads as Markdown, copy-paste ready, with two free AI revisions if the first pass isn't quite you.
Negative replies are a tone problem before they're a writing problem
Owners tend to either go silent on a bad review or go to war with it, and both are permanent. The de-escalation drafts are written to hold a line: acknowledge the person, decline to relitigate the details in public, move the conversation somewhere private. That's a judgement call about tone, and it's the one most likely to go wrong when you're answering on your phone at 11pm.
Read every negative draft before it goes up. The AI knows only what the review says and what you told it — it wasn't there, and it cannot work out who is right. Where a review touches something serious, an injury, a refund dispute, an accusation with consequences, treat the draft as a starting point to be reviewed by a qualified professional. The wording is general information, not legal advice.
Paste in, paste out — no account is ever connected
Worth stating plainly: this doesn't connect to your Google Business Profile or your Facebook page. It doesn't fetch your reviews, watch for new ones, alert you, or publish anything under your name. Reviews go in as text, drafts come back as text, and you post them yourself. The A$49 buys the writing, not a running integration — which also means every reply gets a final read from you before the public sees it.
The reply library is for the reviews that haven't arrived yet
The personalised replies clear the backlog you're looking at today. The template library is what you use after that — thirteen reply patterns across positive, neutral and negative reviews, so next Tuesday's review is a short edit instead of an afternoon of drafting and second-guessing. The one-page response policy sits underneath them, so when replying gets handed to a staff member or a new manager there's something written down rather than a vibe to copy.
The invite SMS and email templates deal with the other half of the problem, because you can't reply your way out of a thin review count. They give you the wording to ask. When and how you send them is your call — the review platforms each set their own rules on how businesses can solicit reviews, so check the ones you're on.
What you get
- A personalised, ready-to-post reply to every review you paste
- De-escalation replies for negative reviews (legally safe)
- 13-template reply library (positive / neutral / negative)
- Review-invite SMS + email templates (compliant)
- One-page review response policy
- 2 free AI revisions included
Turnaround: ~10 minutes. Delivery: On-page + Markdown download (copy-paste ready).
Frequently asked questions
Is there a limit on how many reviews go into one order?
The A$49 covers the reviews you paste in, one per line, with no per-review charge. No cap is published. If you have years of history, paste the ones that still matter — recent reviews and any negatives still sitting there unanswered — rather than everything you've ever received. A focused batch produces sharper replies than an exhaustive dump.
The negative replies are described as legally safe. What does that actually mean?
It means the drafts avoid inflammatory or admission-style wording that turns a bad review into a bigger problem. It is careful writing, not legal clearance, and nobody has reviewed your specific situation. If a review sits on top of a real dispute, have the draft reviewed by a qualified professional before it goes public.
Our tone is fairly blunt and we don't want corporate-sounding replies.
Brand voice is one of the things you supply, and it's what the AI writes to — a plumber in Ballarat and a day spa shouldn't read the same. If the first pass lands wrong, two free AI revisions come with the order, so you can pull the replies shorter, warmer or more formal until they sound like the business.
Do I need to include the star ratings when I paste?
Include them if you know them. The star rating tells the AI whether it's writing a thank-you or a repair job before it reads a word of the text, so the replies come back better calibrated. It isn't compulsory — reviews pasted as plain text without ratings still get responses.
Can I use it for reviews on other platforms?
It's built around Google and Facebook reviews, and the invite templates are written for that context. Everything comes back as plain text, so nothing physically stops you posting a reply anywhere that accepts a written owner response, but the product isn't sold as coverage for other review platforms.